You may think you're home safe with a low- or zero-VOC paint, but once it's tinted with the universal colorants used in most paint stores, it could be anything but. On average, these colorants add about 150 grams of VOCs to a gallon; darker shades have more. To get around this, either settle for colors that are factory-mixed or look for paints with no-VOC tinting systems, such as Mythic, Freshaire Choice, or Yolo Colorhouse.

This article is outdated. Deep based colors were an increase in price back in the 90's. Most stores have a standard price for all colors now. The problems the author are citing are outdated and rarely happen. This is the 2nd time I've seen this article being emailed out, it's irresponsible of angies list to keep sending out this poorly written and inaccurate article.
Painting techniques like striping, color blocking, stencils, and accent walls are also an option for using color to visually expand a small home. Large horizontal stripes can widen or elongate a room and look especially pretty using colors that are similar. Bold and contrasting colors are daring for a small space while an accent wall allows you to showcase one special area of the room. Try one of these paint colors in your smaller home and be wowed by the pop that the right color can provide.
Instead of using white primer, pros usually have it tinted gray or a color that's similar to the finish paint. Tinted primer does a better job of covering the existing paint color than plain primer, so your finish coat will be more vibrant and may require fewer coats. This is especially true with colors like red or orange, which could require three or more coats without a primer.
The cost to paint an average size room (10X12) ranges from $380-$790, not including ceilings, trim or cost of the paint. DIY, this can cost between $200-$300. When estimating the cost, painters will start with how much paint will be required to complete the job. To know this, they first need to know the size of the area to be covered. The easiest way to calculate the size of the paintable area is to add together the length of the wall and multiply it by the width of the room from floor to ceiling. The resulting amount is the room's square footage. This total is a starting point, as it is not all paintable surface. The painters won't paint the windows and doors, for example, and they must account for ceiling trim and baseboards as well. The next step is to subtract the area of the doors and windows -- along with the square footage of the trim and baseboards -- to get an average. Then, use the same calculation (length x width) on the windows, doors, trim and baseboards, and subtract all of those numbers. The result of this equation is the square footage of the room's walls. This is your surface area number. (Painters will typically add a little square footage back in to this amount to account for extra paint, which may be required.)
Your home is one of your biggest investments, and with most things in life, you get out what you put in. Get ready to transform the look, feel, and even the value of your home at a competitive price with painting services by New Life Painting. Our professional painters are ready to transform your interior living space – get started with your free estimate today. 
The secret to a finish that's free of lap and brush marks is mixing a paint extender (also called a paint conditioner), such as Floetrol, into the paint. This does two things. First, it slows down the paint drying time, giving you a longer window to overlap just-painted areas without getting ugly lap marks that happen when you paint over dried paint and darken the color. Second, paint extender levels out the paint so brush strokes are virtually eliminated (or at least much less obvious). Pros use extenders when painting drywall, woodwork, cabinets and doors. Manufacturer's directions tell you how much extender to add per gallon of paint.

Professional painters have done this before. It’s how they make their living. Through experience, they have learned tricks of the trade and the techniques used to get quality results. They are familiar with the type of paint to use in each situation, know what quality paint is right for each task and know how to achieve a perfectly straight edge – with or without the use of painter’s tape.
The national average cost for an interior painter ranges between $450 and $900. Interior painters can tackle everything from complete color makeovers in each of your rooms to touching up an accent wall to painting pieces of furniture. The square footage and complexity of the project, along with the materials needed, are the main factors that will affect cost. Other factors include whether you supply the paint yourself or want the painter to do so, whether you move the furniture and do the prep work or ask them to do it, and whether any repair work is needed on the walls. Painting the ceiling and the trim will also have an effect on cost. The type of paint you choose can also raise or lower your house painting cost. A gallon of paint may range from $20 to over $100, depending on quality and brand. Ask your painter if they charge per hour or per square foot, and how much you can save by doing prep work (moving furniture, etc.) yourself.

Choose based on what's important in the room, whether it be masking dings in foyer walls, highlighting living room trim, or easy cleaning in a bathroom. How a paint will perform has to do with its sheen, or gloss. Flatter, low-luster paints contain minerals that roughen the surface, creating an even coat that hides flaws. Glossier paints have fewer minerals and form a smoother, more durable finish, but they show imperfections.
Basic labor to paint home with favorable site conditions. Prep up to 3 hr per 100 SF - clean, scrape, sand and patch up to 4 defects per 100 SF. Caulk gaps and spot prime. Roll / brush 2 coats of paint over lightly textured ceiling/walls. Paint up to 2 doors and door trim per room. Includes planning, equipment and material acquisition, area preparation and protection, setup and cleanup. 129 square feet $93.64 $126.68
I did go with the highest bidder and it did not matter. They did a shoddy job and threatened to take me to court when I pointed out mistakes that they made based on their work standards stated on the quote. I have not paid them yet, just filed a complaint with the BBB. No money down asked, no contract signed. The boss stated I have to high of expectations just because I live in a 121 year old house!

Back to the article. You can add water to all latex based paints / thinner to oil based paint. The tinting base has absolutely nothing to do with it. Say you are working outside and throughout the day you have to add a little water to keep the same consistency. If somebody really tried to add 20% to 50% water they no longer would be painting they'd be performing a whitewash or pickle finish.

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